Aston Martin DBS Volante

Making its debut at the Geneva Motor Show next month, the new drop-top will line up alongside the V12 Vantage and new Lagonda luxury saloon, giving show goers a triple treat of fresh metal.

Described by Aston Martin as the “the ultimate open air motoring experience”, the DBS Volante gets the same mighty 6.0-litre V12 as the coupe and stunning looks with a fabric hood that closely follows the silhouette of the coupe.

Capable of dropping at the touch of a button in just 14 seconds and at up to speeds of 30mph, the roof automatically stows under a re–sculpted tonneau cover, which maintains the slick look of the coupe. And as you can see, all the styling cues from the storming DBS coupe are carried across.

The front end gets sleek air intakes, a low splitter and bonnet air vents, the side skirts are lower while at the rear are clear lens covers for the taillights, a subtle boot-lid spoiler and a diffuser. While the bonnet, front wings and boot lid are made from carbon fibre, the DBS Volante is quite a bit heavier than the coupe.

To cope with the loss in stiffness associated with the removal of the hard-top, extra strengthening – including a rigidly mounted rear subframe – has gone into the bonded aluminium chassis chassis. As a result the Volante tips the scales at 1810kg – some 115kg more than the coupe.

Despite this extra weight, performance isn’t really affected. Under the bonnet lies the same 6.0-litre V12 as the DBS coupe. Based on the same unit that powers the DB9, it gets an uprated airbox, which takes peak power to 510bhp and torque to 570Nm. Standard transmission is a six-speed manual gearbox with the option of Aston Martin’s semi-automatic Touchtronic ‘box.

The Volante posts almost identical performance figures to the coupe, accelerating from 0-62mph in just 4.2seconds (0.1seconds down) and hitting the same top speed of 191mph. Carbon ceramic brakes do the stopping while adaptive dampers and double wishbone suspension with 20-inch alloy wheels and sticky Pirelli P-Zero rubber should mean the Volante is prodigious around corners. Inside the luxurious 2+2 cabin gets a bespoke Bang and Olufsen sound system as standard.

On sale this autumn, the DBS Volante is expected to cost around £170,000 – some £11,000 more than the coupe.

Aston Martin may axe 600 jobs in cost-cutting drive

Aston Martin may cut as many as 600 jobs, the British sports car brand said today.

The possible cuts of 300 full-time jobs along with "a similar number" of temporary positions are part of a discussion between the former Ford Motor Co. subsidiary and its trade union. Aston Martin also said it's considering other undisclosed cutbacks related to worldwide economic woes and plunging sales.

"These are regrettable but necessary measures in the extraordinary market conditions we all now face," Aston Martin CEO Ulrich Bez said in a statement.

The cutbacks come as the automaker seeks to revive the Lagonda luxury brand to diversify its product mix beyond sports cars.

Julian Jenkins, CEO of Aston Martin North America, said sales fell 19 percent through the first three quarters of 2008, while the ultraluxury segment dropped 21 percent.

The Warwickshire, England-based company has 1,850 employees worldwide. The company said a 90-day consultation period had been launched with the union Unite, and that the jobs would go in the new year.

In May of last year, Ford sold Aston Martin to a group that included motorsports investors David Richards and John Sinders and two Kuwait-based investment companies. Ford took its initial stake in Aston Martin in 1987.

PRESS RELEASE: Aston Marton announces job cuts

Gaydon, 1 December 2008 - Aston Martin and its Trade Union partners have today begun consultation on a range of cutbacks to reflect the current downturn in the world economy and the corresponding fall in car sales. It is hoped to do this by minimising the impact on employees as far as possible, but the possibility of up to 300 permanent and a similar number of temporary job losses cannot be ruled out.

Aston Martin Chief Executive Officer, Dr Ulrich Bez said: "Like other premium car brands, Aston Martin has been forced to take action to respond to the unprecedented downturn in the global economy. These are regrettable but necessary measures in the extraordinary market conditions we all now face.

"Overall we remain confident that the Aston Martin brand is the strongest it has ever been - with dedicated design, engineering and manufacturing facilities and an award-winning product range, we remain well positioned for the upturn in the economy."

Aston Martin revives Lagonda

ston Martin has announced that it intends to revive the legendary Lagonda marque, and will use it to launch a whole new range of large luxury models.

Dr Ulrich Bez, boss of Aston Martin, said he plans to relaunch Lagonda as a sub-brand from 2012 in order "to develop cars which can have a different character to a sports car". It's a move that's meant to extend Aston Martin appeal beyond sports cars.

Aston Martin currently sells cars in 32 countries, but CEO Bez believes the brand should launch new models that can appeal to "more than 100" existing and emerging markets.

It's likely that Lagonda will offer a range of high performance, luxury saloons. A spokesperson admitted that the new models would be "more practical" than anything in the current Aston line-up, but he added that an SUV would be out of the question.

As we reported earlier this month, rumoured links between Aston and Mercedes-Benz could make Maybach platform sharing an option. However Aston won't be drawn on its new sub-brand's market positioning.

The Lagonda designs are yet to be finalised. But Aston boss Bez said it will use its own unique design language, and will offer "exclusive, luxurious and truly versatile products".

The company confirmed that the forthcoming Rapide, due in 2009, andthe One-77 hypercar would still be badged as an Aston Martin, not a Lagonda.